Target Audience

We focus on a dual target audience: young people between 15 and 29 years old, and young adults between 30 and 50, of all genders, for the following reasons:
These generations will be the most affected by the upcoming climatic, social, and political changes. At the same time, they are the ones who show the greatest concern and commitment toward these issues. In general, they are well-informed about the effects of the climate crisis, recycle, care for their environment, and many choose sustainable lifestyles — such as vegetarianism or veganism — for ethical and environmental reasons. They are active, critical generations, engaged with their surroundings.

The tone of the series — with its agile narrative, non-linear structure, multiple intertwining characters, profound message, and visually compelling proposal — directly responds to the habits and preferences of this audience.

They are familiar with science fiction series featuring reflective content, dystopias, or post-apocalyptic worlds with social critique, as well as those dealing with spiritual, environmental, or philosophical themes.

Moreover, these generations are accustomed to watching series on streaming platforms (such as Netflix, Prime, Max, or Disney+), especially since the pandemic, when this format became their main form of audiovisual consumption. This is precisely the intended distribution medium for our series.